Archive for Thursday, December 14, 2006

Fitness center to spoil community’s women

December 14, 2006

The women of De Soto will have extra help this year staying true to their New Year's weight loss resolutions.

Judy Rudder said she would open The Body Shoppe Fitness and Nutrition Center Jan. 7 in The Commons, a complex of office suites on Commerce Drive west of the Mr. Goodcents headquarters. The business will feature a women's gym and co-ed nutrition bar with shakes and Herbal Life products and classes in nutrition and fitness. In addition, the center's tanning beds and massage therapists will be open to all.

Rudder said she was introduced to female-oriented gyms after her husband was killed in a plane crash.

"I checked out for a few years and moved to Texas," she said. "I joined a women's only gym down there and loved it. I thought if I loved it, my friends in my hometown would too. And they did.

"We find most women want to work out in a place where there are only women."

Although Rudder planned to open a co-ed gym as more space became available at The Commons, her initial approach was designed to give something special to De Soto's women.

"My philosophy is since women take care of everyone, this is a way to give back to them what they need, not only physically but emotionally and spiritually," she said.

On her return to Kansas in 2005, Rudder opened a women's-oriented fitness center in Oskaloosa with equipment she purchased from a relative, who was closing a gym in St. Louis. The Kansas gym was a hit, she said.

She chose to open a gym in De Soto because there was no other fitness center in town, the community's demographics and its character.

"I'm from a small town, and I just loved De Soto," she said. "Everyone has been so warm and welcoming. Hopefully, next year I'll be moving here."

The gym is equipped with weightlifting stations, ellipticals and treadmills. It will offer circuit training that will provide a complete body workout in 30 minutes as women twice work their way through its 20 stations by moving every 45 seconds, Rudder said.

For those wanting more individualized workouts, there would be personal trainers available one-on-one or for groups of five to six, Rudder said.

"We're going to employ 10 to 15 people," she said. "I've been very surprised at the response from college kids from KU with backgrounds in exercise science."

Those Kansas University students and graduates and a number of local residents will make up her staff, Rudder said.

The center will be open from 6 a.m. to 9 p.m. Monday through Saturday. Memberships are $99 with a $49 monthly fee or a $39 monthly fee purchased for a year.

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